AI as Your Competitive Advantage – A Deep Dive with Yves Benchimol

Welcome to Intelligent Artifice — the podcast built for performance marketers who want to 10x their results using AI, creativity, and data-driven strategy.In this episode, I sit down with Yves Benchimol to unpack how his team is scaling growth by embedding AI across every part of the business—from customer support and marketing to HR and product. We dive deep into why he’s creating the unusual role of Chief AI Officer, what success looks like in the first 90 days, and how AI agents are already transforming day-to-day operations.If you’re leading growth, building a creative engine, or just want to see how AI can supercharge your marketing, this conversation will give you the playbook.👉 What you’ll learn in this episode:Why every company (AI-first or not) needs a Chief AI OfficerHow to identify where AI can have the biggest impact in your businessReal-world examples of AI agents in support, marketing, and HRHow to scale efficiency without scaling headcountThe future of AI in companies over the next 2 years📌 Intelligent Artifice is hosted by Shamanth Rao, founder & CEO of Rocketship HQ, a boutique growth marketing agency helping advertisers scale paid social.🔗 Links & Resources:🌐 Podcast site: intelligentartifice.net📰 Newsletter: intelligentartifice.kit.com🚀 Rocketship HQ: rocketshiphq.comDon’t forget to like, comment, and subscribe so you never miss an episode.