AI Can Help Me Personalize That?!

from Level Up: A Marketing Podcast · host Lev

If you’ve been online at any time this past year, you’ve most likely heard of how revolutionary many find generative artificial intelligence (AI) to be. Being able to generate written works and images in distinct styles, it’s easy to see how it can dramatically improve marketers’ productivity. But is AI something you can truly “set and forget?” In this Level Up episode, our hosts, Joe Kaltenthaler (Sr. Manager, Data/Identity Practice) and Laura Madden (Sr. Manager, Marketing Strategy & Services) discuss the current benefits and limitations of generative AI and how marketers can become better AI prompters to help automate the brainstorming process, strengthen the relevancy of their messaging, and personalize the customer experience.  

What this episode covers

If you’ve been online at any time this past year, you’ve most likely heard of how revolutionary many find generative artificial intelligence (AI) to be. Being able to generate written works and images in distinct styles, it’s easy to see how it can dramatically improve marketers’ productivity. But is AI something you can truly “set and forget?” In this Level Up episode, our hosts, Joe Kaltenthaler (Sr. Manager, Data/Identity Practice) and Laura Madden (Sr. Manager, Marketing Strategy & Services) discuss the current benefits and limitations of generative AI and how marketers can become better AI prompters to help automate the brainstorming process, strengthen the relevancy of their messaging, and personalize the customer experience.

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AI Can Help Me Personalize That?!

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How long is this episode of Level Up: A Marketing Podcast?

This episode is 39 minutes long.

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This episode was published on May 25, 2023.

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