AI Clones, Direct Response & the Future of Ads (with Tobias Allen)

Ex-Acquisition.com Director Tobias Allen on AI, Branding & Direct ResponseIn this episode, Tobias Allen joins Dakota Hermes to talk about how AI is reshaping marketing, what brand really means in 2025, and why the fundamentals of persuasion never die. They break down what’s working in paid ads right now, how to think about brand vs. direct response, and how marketers can stay dangerous in the AI era.If you enjoyed this episode and want to keep up with all things advertising, be sure to subscribe so you don't miss another episode! And if you have a moment, please rate and share!