AI, Content Quality, and the Future of Learning Delivery with OpenSesame

How is high quality content slowly becoming the differentiator? In this episode of 600 Seconds in HR Tech, Dani Johnson sits down with Mehdi Tounsi live from the Learning Technologies Conference in London to discuss the growing shift from “AI-first” conversations toward measurable impact, contextual learning, and high-quality content experiences. The conversation explores why organizations are rethinking the role of courses, how AI is changing learning delivery, and why contextualised content may become the next major differentiator in workplace learning. As Mehdi explains, “it is not about content. It is about the quality of the content and having verifiable sources behind that content.”QUESTIONS ANSWEREDWhy are companies more focused on outcomes instead of features?Mehdi explains that AI dominated nearly every booth at Learning Technologies 2026, but the conversation is evolving. Instead of simply showcasing AI capabilities, organizations are now asking how AI can create measurable business impact.Will AI make learning content less valuable or more important?The episode explores the growing tension between content becoming ubiquitous through LLM-generated materials and the increasing importance of high-quality, contextualised learning. Organizations are becoming more interested in content tailored specifically to their culture, leadership expectations, workflows, and business environment.Why does OpenSesame still invest heavily in human curation?While many vendors are automating content curation with AI, OpenSesame continues to prioritise human expertise and customer support. Humans provide contextual judgement, relationship-building, and organisational understanding that AI alone cannot fully replicate.What is the difference between selling technology and delivering solutions?Many organizations are moving away from buying standalone technology and instead looking for partners that can solve real workforce challenges. Mehdi argues that technology without human adoption, context, and behavioural impact will not deliver meaningful outcomes.KEY TAKEAWAYSAI is shifting from a marketing feature to a business impact conversationContextual learning may become more valuable than generic content librariesThe traditional “course” is losing its dominance as the default learning formatOrganizations increasingly want learning embedded directly into workflowsHuman curation and customer support remain important differentiators in an AI-driven marketTIMESTAMPS00:00 – Introduction to OpenSesame00:30 – The AI refocus happening at Learning Technologies 202601:42 – Why content quality matters more in the AI era03:38 – The future of learning delivery beyond traditional courses05:42 – How OpenSesame is approaching AI and pricing questions08:14 – Why human curation still matters in workplace learning09:49 – Solution vs. technology: what Organizations actually want10:14 – Dani’s reflections on contextual learning and AI curationRESOURCES & LINKSOpenSesame Official WebsiteMehdi Tounsi on LinkedInCONNECT WITH REDTHREAD RESEARCHRedThread Research Official WebsiteRedThread Research on LinkedInDani Johnson on LinkedIn