EPISODE · May 8, 2025 · 42 MIN
AI, Emotion & The Death of Advertising | Orlando Wood Breaks It Down
from The Courageous Leaders Podcast · host Joanna Howes
Why modern marketing is broken and how you can fix it, as a leader.Orlando Wood, Chief Innovation Officer at System1 and author of Lemon, Look Out, and Advertising Principles Explained, reveals why advertising has lost its soul and how the shift from right-brain to left-brain thinking is hurting creativity, leadership, and human connection. If you’ve felt that marketing is becoming more mechanical, and leadership more rigid this episode will make it click.We Cover: 00:46 – Why today’s marketing is losing impact01:04 – The bold idea behind Lemon and why it shocked the industry06:42 – Why advertising lost its human touch13:27 – How grief changes your leadership lens19:30 – The truth about creativity: how it really happens22:03 – Small habits that activate your creative thinking22:54 – Leadership today: why emotional connection matters25:56 – Will AI revive creativity or kill it?30:02 – The hidden value of learning from the past35:57 – How to push bold ideas through doubt and resistance40:18 – What Orlando would tell his younger self41:46 – Final thoughtsDon’t miss out on this powerful episode.👍 Stay inspired by joining our YouTube community! Click the link, hit the subscribe button, leave a comment, and never miss an episode. Your support helps us empower courageous leaders like you!https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ🚀 Elevate Your Leadership:Book a call for transformative leadership and team coaching:Website: https://thechangecreators.com LinkedIn: https://www.linkedin.com/in/joannahowes/ → Join our newsletter for courageous leadership insights and advice. 👉 Subscribe here: https://the-change-creators.kit.com/1a5f3c9e54
What this episode covers
Why modern marketing is broken and how you can fix it, as a leader. Orlando Wood, Chief Innovation Officer at System1 and author of Lemon, Look Out, and Advertising Principles Explained, reveals why advertising has lost its soul and how the shift from right-brain to left-brain thinking is hurting creativity, leadership, and human connection. If you’ve felt that marketing is becoming more mechanical, and leadership more rigid this episode will make it click. We Cover: 00:46 – Why today’s ma...
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AI, Emotion & The Death of Advertising | Orlando Wood Breaks It Down
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