EPISODE · Jun 25, 2025 · 42 MIN
AI for Content Creation: How We Use AI at Our B2B Video Agency
from The B2B Content Show · host EventShark
AI for content creation is moving FAST, so we tested the best tools in the game.From Google’s new Veo 3 model to Suno for music, to ElevenLabs for voice, we’re breaking down what works, what doesn’t, and how YOU can use AI today to level up your content, marketing, and creativity.Featuring Mason Culp, fresh out of UT’s film program and already deep in the AI trenches at EventShark, this episode covers:— The tools we actually use to make viral content— How AI saved us $$$ on video production— Real examples from brand campaigns and music videos— The biggest mistakes people make with AI— Predictions for where AI video is going nextWhether you’re a creative, a marketer, or just someone trying to keep up, this is your AI video crash course.Timecodes:0:00 Intro4:29 Brief AI History lesson7:49 Episode Agenda8:34 If you’re not using AI, you’re at a disadvantage10:15 The best AI video tools right now12:34 The best AI audio tool right now13:56 If it’s on the internet, it’s being used to train AI15:53 The best AI voice tool right now16:04 Client use case for AI voice 18:20 The best AI tools for scripting/storyboarding20:08 AI still images are a building block for AI video22:38 AI will be like the new autotune26:27 How the ‘Life of a Shark’ music video was created29:39 1st step for using AI video tools31:11 How will AI impact marketing/B2B32:23 Predictions for next few years of AI36:53 More creator x AI avatar collabs38:02 What has been your favorite AI use case? 40:02 AI and The great Hanoi rat massacre of 190242:16 Outro#ai #aivideo #marketing #podcast
What this episode covers
AI for content creation is moving FAST, so we tested the best tools in the game. From Google’s new Veo 3 model to Suno for music, to ElevenLabs for voice, we’re breaking down what works, what doesn’t, and how YOU can use AI today to level up your content, marketing, and creativity. Featuring Mason Culp, fresh out of UT’s film program and already deep in the AI trenches at EventShark, this episode covers: — The tools we actually use to make viral content — How AI saved us $$$ on video produ...
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AI for Content Creation: How We Use AI at Our B2B Video Agency
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