AI for Driving Results, and Empathy, in Collections - with Christopher Reese of Cresta

Today's guest is Cresta Director of Customer Value, Christopher Reese. Cresta is a tech company specializing in building custom AI-enhanced call center solutions. Christopher joins us on the program today to discuss the unique challenges facing the collections space – from compliance and high turnover to the painstaking work of negotiations. Later, they explore use cases demonstrating how new technologies are helping human agents elicit more empathy. This episode is sponsored by Cresta. Learn how brands work with Emerj and other Emerj Media options at emerj.com/ad1.