AI marketing strategies that boost restaurant revenue with Josh Kopel | 059

AI is changing the restaurant marketing game in ways that can save you time while boosting your revenue. In this episode of The Pre-Shift Podcast, I chat with Josh Kopel, a Michelin-awarded restaurateur who's truly mastered the marketing side of the business.Josh breaks down how restaurants of any size can use AI tools like ChatGPT to create better email campaigns, design loyalty programs that actually work, and analyze menu performance - all without needing a marketing degree.What I love about Josh's approach is how practical it is. He shows you exactly how to get started, even if you've never used AI before. And for just $20 a month, you can access tools that Josh says are like "hiring an expert instead of a teenager."Restaurant owners drowning in spreadsheets and those looking to bring more guests through the door will find Josh's strategies helpful for saving hours each week while potentially adding thousands to monthly revenue.ResourcesConnect with Josh on LinkedIn 🔗Check out JoshKopel.com 🌐Join Josh's monthly 5-day challenge for restaurant owners 🚀7shifts: How Top Multi-Unit Restaurants are Using Tech to Grow📱Chapters01:27 - Meeting Josh Kopel05:15 - Getting started with AI (even if you're intimidated)07:05 - Creating marketing campaigns that actually convert13:14 - Building loyalty programs inspired by credit card companies19:39 - Using AI to identify menu winners and losers22:44 - The future of restaurant tech that excites Josh28:13 - Final advice for the overwhelmed restaurant ownerSend us Fan Mail📲 Connect with usEmail usFollow on LinkedInMore 7shiftsSpotify | Apple Podcasts | Google PodcastsSubscribe to Food Runner, our Monthly Restaurant Newsletter7shifts on YouTubeFollow us on TikTokRead the 7shifts BlogAbout Us7shifts is a restaurant platform that helps operators and managers hire, train, schedule, pay and retain their restaurant teams. With an easy-to-use platform and industry-specific solutions, 7shifts saves time, reduces errors, and helps keep costs in check for over 55,000 restaurants.