EPISODE · May 13, 2026 · 32 MIN
AI Mistakes to Avoid in Fundraising: The Big Five!
from The Nonprofit Show · host Katie Gaston | Bloomerang.com
Send us Fan MailAI in nonprofit fundraising strategy is transforming how organizations operate—but using it incorrectly can damage donor relationships and trust. In this conversation, Katie Gaston of Bloomerang opens the box with practical guidance on how to use AI effectively while avoiding the most common pitfalls.Nonprofit professionals are increasingly turning to AI tools for donor research, reporting, and communications. The opportunity is clear: faster workflows, better insights, and increased capacity. But as Katie explains, AI is not a replacement for human judgment—it’s a tool to enhance it. “AI should be a supportive arm… but it should never replace your judgment as a fundraiser.”From donor asks to personalized stewardship, the human connection remains at the core of successful fundraising. AI can prepare you for meetings, surface insights, and even recommend strategies—but it cannot replicate the emotional intelligence required in critical moments.This episode also addresses key operational risks. Sending AI-generated content without review, relying too heavily on automated insights, and failing to maintain clean data can all create serious challenges. As Katie reminds us, “The quality of your data is what AI will know—garbage in, garbage out.”You’ll also learn how AI can dramatically improve efficiency—reducing hours of reporting work to minutes—while freeing your team to focus on relationship-building and strategic thinking.The takeaway? AI isn’t replacing fundraising—it’s redefining how effective fundraisers work. 00:00:00 Introduction to AI in Fundraising00:03:10 Meet Penny: AI Fundraising Assistant00:06:00 Why AI Should NOT Make Donor Asks00:09:00 Reviewing AI Output to Avoid Risk00:11:30 AI vs. Human Donor Knowledge00:14:30 Data Quality and CRM Accuracy00:17:30 Protecting Your Nonprofit Voice00:22:00 Personalization vs. Automation in Donor Care00:25:45 Using AI to Save Time and Increase Capacity00:27:00 How Fast Should Nonprofits Adopt AI?00:30:00 Final Thoughts on AI Strategy#TheNonprofitShow #NonprofitEfficiency #FundraisingStrategyFind us Live daily on YouTube!Find us Live daily on LinkedIn!Find us Live daily on X: @Nonprofit_ShowOur national co-hosts and amazing guests discuss management, money and missions of nonprofits! 12:30pm ET 11:30am CT 10:30am MT 9:30am PTSend us your ideas for Show Guests or Topics: [email protected] us on the web:The Nonprofit Show
What this episode covers
Send us Fan Mail AI in nonprofit fundraising strategy is transforming how organizations operate—but using it incorrectly can damage donor relationships and trust. In this conversation, Katie Gaston of Bloomerang opens the box with practical guidance on how to use AI effectively while avoiding the most common pitfalls. Nonprofit professionals are increasingly turning to AI tools for donor research, reporting, and communications. The opportunity is clear: faster workflows, better insights, and ...
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AI Mistakes to Avoid in Fundraising: The Big Five!
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