AI-Powered Pipeline Growth: Insights from ThoughtSpot's Katie Marcham | CMO Chats by The Ortus Club

Katie Marcham, VP of Marketing at ThoughtSpot, leads EMEA and APJ marketing for a global AI analytics company focused on making data accessible to every business user. With a non-linear career journey and deep experience across hardware and software, she operates at the intersection of pipeline generation, enterprise brand building, and product-led growth. Katie believes modern B2B marketing is about cutting through AI market noise, balancing brand and revenue, and leveraging real-time data and conversational AI to elevate credibility, sharpen decision-making, and drive measurable impact.🎧 Watch the full interview⁠ ⁠and subscribe for more conversations with today’s top marketing minds!#CMOChats #B2BMarketing #MarketingLeadership #AIinMarketing #CMORole #GrowthMindset