AI Pricing Is Getting Weirder

In this episode of Mostly Growth, the number one podcast in product monetization, Kyle and CJ break down why AI pricing is getting less settled, not more. They dig into pricing and packaging shifts from Microsoft, GitHub, ServiceNow, Salesforce, SAP, Adobe, Canva, Anthropic, and more — from usage credits and AI passes to headless products and agent pricing. Plus: why large software companies are now leading the AI monetization curve.—SPONSORS:Lightfield is an AI-first CRM built for modern sales teams that want to manage deals without manual data entry or dashboards. By joining sales calls, reading emails, and maintaining full account context, Lightfield helps teams prioritize deals, automate follow-ups, and stay prepared for every interaction. It’s like having a sales coach, RevOps analyst, and EA in one. Start a 14-day free trial at https://www.lightfield.app and use code MOSTLYGROWTH to get 3 months free.beehiiv is a modern newsletter platform built for creators who want to grow, monetize, and own their audience without piecing together a stack. Its all-in-one platform brings together newsletters, websites, analytics, automations, and monetization tools, and now supports podcasts, webinars, and MCP workflows. Kyle even used beehiiv’s MCP in Claude to audit his site, prioritize SEO fixes, and analyze subscriber trends. Try it free at https://www.beehiiv.com/kyle and use code KYLE30 for 30% off your first three months.Tabs is an AI-native revenue platform that unifies billing, collections, and revenue recognition for companies running usage-based or complex contracts. By bringing together ERP, CRM, and real product usage data into a single system of record, Tabs eliminates manual reconciliations and speeds up close and cash collection. Companies like Cortex, Statsig, and Cursor trust Tabs to scale revenue efficiently. Learn more at https://www.tabs.com/run—LINKS: Mostly Metrics: https://www.mostlymetrics.comCJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Growth Unhinged: https://www.growthunhinged.com/Kyle on LinkedIn: https://www.linkedin.com/in/kyle-poyar/Slacker Stuff: https://www.slackerstuff.com/Ben on LinkedIn: https://www.linkedin.com/in/slackerstuff/—RELATED EPISODES:Unpacking Spirit Airlines Complex Financial Model with CFO Scott Haralsonhttps://youtu.be/9GQNhV7F3rUSaaS Has a Branding Problemhttps://youtu.be/qWyjFTqnfhgHubSpot, Intercom, and the New SaaS Pricing Battlehttps://youtu.be/ajnwAw2RMMI—TIMESTAMPS:0:00 Spirit Airlines shutdown3:16 AI pricing is still changing fast4:47 Salesforce goes headless: killing the seat?10:11 Sponsors — Lightfield | beehiiv | Tabs13:12 Microsoft: every seat becomes a seat + usage hybrid15:04 GitHub Copilot moves to usage based16:31 29% of companies now have AI credits17:17 WTF is a credit?20:13 Credits are vendor-friendly, not customer-friendly22:48 ServiceNow: 50% of new revenue is non-seat24:20 SAP shifts to AI consumption pricing25:40 Adobe: outcome based pricing for CX29:06 Canva AI pass: subscription add-on model31:35 Anthropic lowers seat price, shifts to usage34:22 What this means for investors34:53 Survey: what pricing models investors actually want37:04 Business blunders37:08 Daycare silent auction dress code blunder39:40 Credits#MostlyGrowthPodcast #SaaS #Pricing #AIStrategy #ProductMonetization