AI Strategy for Marketers

from Neil Wilkins Podcast · host Neil Wilkins

AI Strategy for Marketers“Moving from tools and tactics to alignment, value, and outcomes.”This session helps marketers understand how to approach AI strategically, not opportunistically. It focuses on where AI genuinely adds value, where it does not, and how to align AI use with marketing objectives and wider business outcomes.More content like this at Cambridge Marketing College http://marketingcollege.com

Episode metadata supplied by the publisher feed · Published Jan 9, 2026

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AI Strategy for Marketers

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