Airbnb Takes to the Skies with Help from Lufthansa

Lufthansa Airlines recently partnered with Airbnb to offer certain legs of flights through Airbnb's website. These flights are processed with the help of a representative from Lufthansa and offer around a 300 discount from other sites. By using Airbnb as an airline marketing and sales distribution channel, Lufthansa is breaking away from old-fashioned practices. Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.