Airline Search Data Predicts Hotel Demand: How Hotels Use It
from No Vacancy Live! Hosted by No Vacancy News
During DUETTO PERFORM, I talked with Katie Moro, VP Data Partnerships at Amadeus, about a real problem for hoteliers right now: data everywhere, decisions nowhere. 🛫 Katie explains using airline search and booking signals to separate intent from real demand 📊 She compares booking curves across hotels, airlines, and short-term rentals and adjusts for lead-time differences 🎯 She uses age-range data to tighten channel mix and marketing decisions 🏢 She says group profitability needs more than room nights—meeting space and F&B data matter too ✅ Her first move: audit what you buy, cut what you can't act on, then work backward from the questions you still can't answer Want the weekly roundup of news, videos, and what you might've missed from #NoVacancyNews? Text HOTEL to 66866.
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