AI's Compliment to Association Event Marketing with Mitch Eisen

On this episode of The Association Podcast, we welcome on Mitch Eisen…most of our listeners from the association industry likely recognize Mitch as the co-founder of Real Magnet.  Since then he's started a really interesting company called Contentware.  This was such a fun conversation because we really explore the potential of artificial intelligence in the space.  Everyone talks about AI, but there are a ton of misconceptions and misunderstandings about the technology itself.  So we get to hear about some low-risk ways to introduce associations to artificial intelligence, how AI can help people do their job better and more efficiently, and not about how AI is going to replace jobs.