Alayna Francis: On PR and Corporate Communications in the USA vs the UK Across Insurance, Professional & Financial Services

Join the Comms Coffee Club from Comms Search & Selection for an enlightening conversation with Alayna Francis, current Global Head of Corporate Communications at Fitch Group and formerly of IG, Mercer, PwC and Swiss Re. Alayna shares her journey, which led her from an avid reader and press enthusiast to one of the world's leading PR voices in financial services. She tells us about her favourite experiences, from the thrill of meeting President Clinton to the challenges of manoeuvring the subtle differences in PR and communications between the US and the UK.Alayna also gives an insider's perspective on the intricate interplay of PR and legal collaborations in different countries. Sharing her invaluable experience dealing with a 9-11 litigation case and potential data breaches, Alayna emphasises the worrying risks posed by data databases and the urgent need for businesses to be aware of them. She also candidly discusses her concerns about the potential devaluation of PR and Communications roles in the UK compared to the US and the importance of a diverse team and a solid content and social media strategy.Looking for Your Next Communications or IR role, or Looking to Hire Into Your Comms or IR Team in the UK or USA?Learn about opportunities and insights into the world of in-house communications with Comms Search & Selection.Visit https://www.commssearch.com/Follow Us for More:LinkedIn: https://www.linkedin.com/company/comms-search-selection/Instagram: https://www.instagram.com/comms_search_selection/ Hosted on Acast. See acast.com/privacy for more information.