EPISODE · Jan 7, 2025 · 33 MIN
Aleasha Bahr on Sales as Market Research: Unlocking Insights for Marketing Success
from NexGen CMO Podcast · host Kelly Hopping
Can empathy and curiosity transform sales success? Kelly Hopping and Aleasha Bahr, a sales strategist, sales coach and keynote speaker would both say yes! Join their conversation as they discuss the power of empathy, curiosity, and passion in sales. Together they explore how treating sales as market research can drive alignment between sales and marketing teams, the importance of creating a supportive sales culture, and strategies for building authentic, effective sales approaches. Plus, tune in for insights from Aleasha’s upcoming book and actionable advice for driving sales success!
What this episode covers
Can empathy and curiosity transform sales success? Kelly Hopping and Aleasha Bahr, a sales strategist, sales coach and keynote speaker would both say yes! Join their conversation as they discuss the power of empathy, curiosity, and passion in sales. Together they explore how treating sales as market research can drive alignment between sales and marketing teams, the importance of creating a supportive sales culture, and strategies for building authentic, effective sales approaches. Plus, tune in for insights from Aleasha’s upcoming book and actionable advice for driving sales success!
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Aleasha Bahr on Sales as Market Research: Unlocking Insights for Marketing Success
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