EPISODE · Dec 10, 2022 · 37 MIN
Alessandro Monti | What happens when you discount?
from The Sales Strategist Podcast · host Tobia La Marca
Over the past few weeks however, I realized that the knowledge we salespeople have about the effects of discounting on corporate profits (and other) is extremely poor.This is precisely why I decided to talk to a specialist.I had the pleasure of interviewing Alessandro Monti, Dean of Marketing, Sales & Retail Faculty at CBS International Business School in Cologne to discuss about the topic.
What this episode covers
Over the past few weeks however, I realized that the knowledge we salespeople have about the effects of discounting on corporate profits (and other) is extremely poor.This is precisely why I decided to talk to a specialist.I had the pleasure of interviewing Alessandro Monti, Dean of Marketing, Sales & Retail Faculty at CBS International Business School in Cologne to discuss about the topic.
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Alessandro Monti | What happens when you discount?
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