Alex Faherty, CEO and Co-Founder, Faherty Brand — Coast to Curb: A family-owned clothing brand blends beach-comfort with urban-style

Episode 213 of the Welcome to the Arena from ICR – Conversations with Today's Innovators & Business Leaders podcast, hosted by ICR, titled "Alex Faherty, CEO and Co-Founder, Faherty Brand — Coast to Curb: A family-owned clothing brand blends beach-comfort with urban-style" was published on January 21, 2026 and runs 29 minutes.

January 21, 2026 ·29m · Welcome to the Arena from ICR – Conversations with Today's Innovators & Business Leaders

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Summary

Alex and Mike Faherty built a clothing brand inspired by their origins as surfer kids on the Jersey shore, and their later years living in Manhattan. And even as the company has grown, they've always tried to stay true to that original vision, and the values that have made them a beloved brand for so many. Alex Faherty is the co-founder and CEO of Faherty Brand, a family-owned lifestyle apparel company. Since its founding in 2013, he and his twin-brother have built a nine-figure omnichannel business, with nearly 80 stores, a large e-commerce presence, and a robust wholesale business with partners like Nordstrom, Bloomingdale's, and numerous specialty stores across the country. Alex joins us to discuss the origins of Faherty, their plans for international expansion, and how they plan on growing while remaining authentic to who they are. Highlights:Faherty origins (1:46)Alex's PE Background (5:06)What is Faherty Brand? (7:21)Faherty Customers (8:51)Fashion Innovation (10:16)Embracing Wholesale (12:06)Faherty's Retail Strategy (14:01)Authenticity (16:35)Sustainability (18:34)Technology and AI (20:49)New Product Offerings (22:23)Competitive Landscape (24:58)10-year Vision for Faherty (26:34)Links:Alex Faherty LinkedInFaherty Brand LinkedInFaherty Brand WebsiteICR LinkedInICR TwitterICR Website Feedback:If you have questions about the show, or have a topic in mind you'd like discussed in future episodes, email our producer, [email protected].

Episode Description

Alex and Mike Faherty built a clothing brand inspired by their origins as surfer kids on the Jersey shore, and their later years living in Manhattan. And even as the company has grown, they've always tried to stay true to that original vision, and the values that have made them a beloved brand for so many.

Alex Faherty is the co-founder and CEO of Faherty Brand, a family-owned lifestyle apparel company. Since its founding in 2013, he and his twin-brother have built a nine-figure omnichannel business, with nearly 80 stores, a large e-commerce presence, and a robust wholesale business with partners like Nordstrom, Bloomingdale's, and numerous specialty stores across the country.

Alex joins us to discuss the origins of Faherty, their plans for international expansion, and how they plan on growing while remaining authentic to who they are.

Highlights:

Faherty origins (1:46)
Alex's PE Background (5:06)
What is Faherty Brand? (7:21)
Faherty Customers (8:51)
Fashion Innovation (10:16)
Embracing Wholesale (12:06)
Faherty's Retail Strategy (14:01)
Authenticity (16:35)
Sustainability (18:34)
Technology and AI (20:49)
New Product Offerings (22:23)
Competitive Landscape (24:58)
10-year Vision for Faherty (26:34)

Links:

Alex Faherty LinkedIn

Faherty Brand LinkedIn

Faherty Brand Website

Feedback:

If you have questions about the show, or have a topic in mind you'd like discussed in future episodes, email our producer, [email protected].

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