Alfie Sharman: DAZN Vice President of Marketing for the US, UK/Ireland, and Global Markets on the increasing popularity of sports streaming

The world of sports watching is changing. Many streaming platforms are beginning to offer sports broadcasting as part of their packages, a recent one being Disney’s adding ESPN to their platform in Australia. DAZN has specialised in sports streaming for about a decade, and is looking to expand their reach further around the world. Alfie Sharman, Vice President of Marketing for the US, UK/Ireland, and Global Markets, joined Elliott Smith to discuss their strategy as sports streaming becomes more popular. “Given the fact that consumers are wanting more sport, there is more sport to be had, and then services like ours where we see ourselves very much as the, y’know, the forefront of sports streaming and have been for many years now, it allows us the space to be creative and innovate.” LISTEN ABOVE See omnystudio.com/listener for privacy information.