Alicia Miller: An Expert's Guide to Navigating Private Equity in Franchising!

Over the past two weeks, we've delved into some fascinating finance conversations, centered upon creating liuidity events via royalty transactions, thanks to insights from Sean Morrison and David Earle. This week, we remain in the capital arena with Alicia Miller, a strategic advisor to franchise founders, leaders, and investors.  Alicia Miller is the founder of Emergent Growth Advisors and author of the bestselling book "Big Money in Franchising.  She joins us this week to discuss the transformative impact of private equity on franchising. With a trillion dollars in dry powder waiting to be deployed, private equity is reshaping the franchise landscape, partnering with over 700 brands, including Subway's notable acquisition by Rourke Capital for over $9 billion. Alicia's extensive experience includes advising franchise management teams and private capital firms on growth and value creation, alongside her work with Elevated Ventures Group and her contributions to Franchise Times, Entrepreneur, and Forbes.  Alicia Miller, this week on Franchise Today..