EPISODE · Jul 31, 2025 · 35 MIN
Aligning Profit with Purpose: The Rise of Purpose Trusts in Modern Business
from Purposeful Planning Podcast · host Purposeful Planning Institute
Explore the innovative world of purpose trusts and their transformative impact on business ownership and succession planning. Join us as we delve into how companies are shifting from traditional profit-centric models to structures that prioritize mission, sustainability, and stakeholder value. We'll discuss the mechanics of purpose trusts, their benefits, challenges, and real-world applications, offering insights into this emerging trend that's redefining corporate governance.
What this episode covers
Explore the innovative world of purpose trusts and their transformative impact on business ownership and succession planning. Join us as we delve into how companies are shifting from traditional profit-centric models to structures that prioritize mission, sustainability, and stakeholder value. We'll discuss the mechanics of purpose trusts, their benefits, challenges, and real-world applications, offering insights into this emerging trend that's redefining corporate governance.
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Aligning Profit with Purpose: The Rise of Purpose Trusts in Modern Business
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