Aligning Sales And Marketing For Business Growth With Art Saxby [Episode 42]

Sales and marketing are two important parts of the business that drive growth. So what do you need to do to align these factors and bring success? Doug C. Brown interviews the CEO of Chief Outsiders, Art Saxby, on why aligning sales and marketing leads to greater business growth. Art shares his insights on marketing, positioning, brand building, trust, and how these affect your ability to sell. Tune in and learn more great pointers from the best CEOs as we examine their sales strategies.In this episode, you will learn:· How to build and sustain an eight-figure company· How to create your own as-a-service· The three components every CEO must look for