Alignment and Business Goals: Winning Through Proper CRM Usage

Featuring Caleb Rule, Fractional CMO with DoubleTrack

Episode 309 of the The Kula Ring podcast, hosted by Kula Partners, titled "Alignment and Business Goals: Winning Through Proper CRM Usage" was published on October 15, 2024 and runs 33 minutes.

October 15, 2024 ·33m · The Kula Ring

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Summary

On this week’s episode of The Kula Ring we are joined by Caleb Rule. Caleb is a fractional CMO and bonafide CRM expert. We had a chance to sit down with Caleb to discuss CRM ownership within different organizations. We also dive into how new technology implementation sometimes puts a spotlight on failings within an organization. If you are experiencing that pain, don’t worry, we also discuss how to deal with it. Don’t miss this masterclass in CRM implementation and best practices.

Episode Description

On this week’s episode of The Kula Ring we are joined by Caleb Rule. Caleb is a fractional CMO and bonafide CRM expert. We had a chance to sit down with Caleb to discuss CRM ownership within different organizations. We also dive into how new technology implementation sometimes puts a spotlight on failings within an organization. If you are experiencing that pain, don’t worry, we also discuss how to deal with it. Don’t miss this masterclass in CRM implementation and best practices.

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