Aline Machado - Transformação digital em operações B2B, B2C e D2C - #105

from O Fator M · host Ciclo E-commerce

Para quem deseja entender as particularidades no processo de transformação digital de operações B2B, B2C e D2C esse EP ajudará muito! No episódio nós conversamos com a Aline Machado - Head de E-commerce na Henkel, ela descreve para nós toda a organização para que a indústria aproveita da melhor forma possível as ferramentas disponíveis para acelerar os resultados no ambiente digital. Fora isso ela também comenta sobre os projetos B2B e B2C que passou, desde empresas em fase de implantação de e-commerce até operações consolidadas que buscam cada vez mais rentabilizar a sua operação.

Episode metadata supplied by the publisher feed · Published May 13, 2023

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