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Allianz vs. AXA: Wer hat die bessere SEO-Strategie?

EPISODE · Feb 21, 2022 · 40 MIN

Allianz vs. AXA: Wer hat die bessere SEO-Strategie?

from Content Performance Podcast · host Fabian Jaeckert und Benjamin O'Daniel

Der Versicherungsmarkt gehört zu den umkämpftesten Themenfeldern in der Suchmaschinenoptimierung. Versicherungspolicen eignen sich sehr gut für den digitalen Vertrieb. Kein Wunder, dass mittlerweile alle großen Versicherungsgesellschaften auf SEO setzen. Zwei große Versicherer vergleichen wir im Podcast: - Allianz mit über 500.000 Keywords in den Top 100 bei Google - AXA mit rund 180.000 Keywords in den Top 100 bei Google Auf welche SEO-Strategien setzen die beiden Unternehmen? Wie sind die Websites strukturiert? Und wie ist der Content aufgebaut? Das besprechen wir im Podcast exemplarisch. &#x1F4C8 Mehr Charts und Analysen zur Episode &#x1F393 GEO Academy &#x1F44B Fabian auf LinkedIn &#x1F44B Benjamin auf LinkedIn

What this episode covers

Der Versicherungsmarkt gehört zu den umkämpftesten Themenfeldern in der Suchmaschinenoptimierung. Versicherungspolicen eignen sich sehr gut für den digitalen Vertrieb. </br></br> Kein Wunder, dass mittlerweile alle großen Versicherungsgesellschaften auf SEO setzen. Zwei große Versicherer vergleichen wir im Podcast: </br></br> - Allianz mit über 500.000 Keywords in den Top 100 bei Google</br> - AXA mit rund 180.000 Keywords in den Top 100 bei Google</br> </br></br> Auf welche SEO-Strategien setzen die beiden Unternehmen? Wie sind die Websites strukturiert? Und wie ist der Content aufgebaut? Das besprechen wir im Podcast exemplarisch. </br></br> &#x1F4C8 <a href="https://www.jaeckert-odaniel.com/allianz-vs-axa-wer-hat-die-bessere-seo-strategie/?utm_source=podcatcher&utm_medium=referral">Mehr Charts und Analysen zur Episode</a> </br></br> &#x1F393 <a href="https://www.jaeckert-odaniel.com/seo-academy/?utm_source=podcatcher&utm_medium=referral">GEO Academy</a> </br></br> &#x1F44B <a href="https://www.linkedin.com/in/fabianjaeckert/">Fabian auf LinkedIn</a> </br></br> &#x1F44B <a href="https://www.linkedin.com/in/benjamin-o-daniel/">Benjamin auf LinkedIn</a>

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Allianz vs. AXA: Wer hat die bessere SEO-Strategie?

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This episode is 40 minutes long.

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This episode was published on February 21, 2022.

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Der Versicherungsmarkt gehört zu den umkämpftesten Themenfeldern in der Suchmaschinenoptimierung. Versicherungspolicen eignen sich sehr gut für den digitalen Vertrieb. Kein Wunder, dass mittlerweile alle großen Versicherungsgesellschaften auf SEO...

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