"Alright Alright Alright..." Samantha Hart, the creative marketer who crafted the DAZED AND CONFUSED campaign (and many other classics)

Many in our industry know Samantha Hart from her time as a Creative Executive at Gramercy, Searchlight and Universal where her creative marketing campaigns brought prominence and Academy Awards to films such as Fargo, Dead Man Walking and Boys Don't Cry while earning cult status for indie features Dazed and Confused, Four Weddings and a Funeral and Priscilla Queen of the Desert. Sam later transitioned to build Foundation Content a shop that uniquely did both creative production and post-production under one roof. More recently, Sam and her partner and husband, director James Lipetsky rebranded and started Wild Bill creative, another disruptive creative content company. And something perhaps a lot of folks in our industry might not know, is that Samantha is an author with an upcoming book we talk on this pod about called Blind Pony: As True A Story As I Can Tell which comes out in March. samanthahart.net