Amanda Thomson on How Noughty AF Wine is Achieving the Seemingly Impossible

Amanda Thomson loved enjoying a glass of wine to wind down the evening, but she also needed to be high-functioning first thing in the morning. That craving led to the 2019 release of Noughty Non-Alcoholic Sparkling Chardonnay, Thomson’s award-winning attempt to fill a massive gap in the industry. Eli sat down with Amanda to discuss what makes Noughty “wine, just better”; the differences between the American and European markets; and some of the most challenging aspects of creating a product line that has come to define quality N/A wine.  We Want to Hear from You! Have a topic, craft category, or craft company you’d like to see us cover? Email us here to share those or any other thoughts you have about CRAFTED. RELATED LINKS: SennzaFinne Blister Craft Collective Become a BLISTER+ Member Noughty Wine BLISTER NEWSLETTER: Get It & Our Weekly Gear Giveaways TOPICS & TIMES: A Brief History of Noughty Wine (3:54) Champagne (11:12) The difference Between European & American Drinking Culture(14:52) Defining NA Wine (20:35) Reds (25:03) Challenges Making Sparkling White (34:57) NA State of the Union (35:46) Being the OG Brand Everyone is Chasing (42:13) New Products (47:00) Hard Work Pays Off (50:33) SEE OUR OTHER PODCASTS: Blister Cinematic Bikes & Big Ideas GEAR:30 Blister Podcast Hosted on Acast. See acast.com/privacy for more information.