"Amazon and Anthropic's AI Quest, HubSpot & ChatGPT Integration, Google and SEO's future, GoKwik's Ascent, and ElevenLabs' Mobile Leap" episode artwork

EPISODE · Jun 25, 2025 · 5 MIN

"Amazon and Anthropic's AI Quest, HubSpot & ChatGPT Integration, Google and SEO's future, GoKwik's Ascent, and ElevenLabs' Mobile Leap"

from AI in Marketing · host Stan Berteloot

Explore the cutting edge development of AI in the marketing industry with our latest episode of AI in Marketing. We delve into Amazon's massive AI data center construction, uncovering the challenges and implications it has for the industry, and discuss HubSpot's novel integration with ChatGPT for enhanced data analysis capabilities benefiting small to medium-sized businesses. Also, we dive into Google's revolutionary approach to SEO known as Relevance Engineering, examining the changes this may bring to digital strategy. On the funding front, we look at Indian startup GoKwik's remarkable valuation growth and expansion plans. Finally, we explore ElevenLab's answer to demand for mobile-centric user experience with the launch of their standalone iOS and Android app for voice clip generation. https://www.getvoicestream.com/ https://www.nytimes.com/2025/06/24/technology/amazon-ai-data-centers.html https://www.insidermonkey.com/blog/hubspot-becomes-first-crm-to-integrate-deep-research-connector-with-chatgpt-1555405/ https://www.pymnts.com/earnings/2025/fedex-data-and-digital-solutions-help-customers-navigate-tariffs-impact/ https://moz.com/blog/how-to-future-proof-your-seo-strategy-with-relevance-engineering https://techcrunch.com/2025/06/24/indias-gokwik-raised-a-small-13m-round-for-a-hefty-leap-in-valuation/ https://techcrunch.com/2025/06/24/elevenlabs-releases-a-standalone-voice-generation-app/ ```About: Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

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