Amazon's $500 Million Package Drone Gamble

Welcome to a Monday edition of WHAT THE TRUCK?!?. Coming off a masterful weekend in Chattanooga, hosts Malcolm Harris and Michael Vincent are back to break down the biggest headlines in freight, from the "sexiness" of cargo theft stats to the reality of Amazon’s drone ambitions. While headlines are buzzing with $1,000,000 Lego heists and stolen Kit Kats, the guys look at the actual math. Statistically, freight fraud and theft account for only 0.0036% of freight moved in North America. We discuss why this "sexy" topic gets so much airtime and how technology from companies like Highway is driving necessary trust factors in the industry. Amazon is ramping up Prime Air, aiming to deliver 500 million packages annually by the end of the decade. Michael Vincent isn't buying the hype, questioning the efficiency and safety of "dropping a fragile vase 20 feet out of the ass of a drone" just to satisfy consumer demand for faster delivery Anna Falcon, VP of Customer Experience at MCA Connect, joins the show to discuss why manufacturers must move beyond "boring widgets" to holistic customer strategy. David Long, VP of Product Management at Fleetworthy, pulls back the curtain on the "illusion of data". Many fleets think they have a handle on accidents, but fragmented spreadsheets won't stand up in court. David introduces Legal Lock, a feature that creates an immutable, time-stamped record of an accident to protect a fleet's credibility during litigation. Watch on YouTube Visit our sponsor - TRUCKSTOP Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices