Amber Vaughan - Why Competition is a Fallacy in Behavioral Health

Is competition in behavioral health real - or just a myth that’s hurting more than helping?In this powerful episode of Tim Talks: Behavioral Health, host Timothy A. Zercher sits down with Amber Vaughan, CMO at Cornerstone Healing Center and a fierce advocate for ethical marketing, radical leadership, and meaningful disruption. Amber breaks down why traditional sales mindsets don’t work in treatment, how to truly connect clients to care, and why putting the product first will always win.Short, honest, and packed with truth. You don’t want to miss this.