Ambition requires discomfort | Emma Grede

This conversation is about ambition and what it really costs. Rae and Natalie sit down with serial entrepreneur, co-founder and CEO of Good American, and founding partner of Skims, Emma Grede, live from the FQ Lounge at SXSW. With the release of her new book Start With Yourself, Emma shares her no-BS approach to building success on your own terms. The reality? If you want more, you have to be willing to ask for it and risk being uncomfortable, misunderstood, or told no. She challenges the narrative we’ve been sold about balance, likability, and doing it all, replacing it with something more honest. Ambition requires trade-offs, and not everyone will be comfortable with how big you’re willing to go. Tune in.EPISODE CREDITS...Hosted by Natalie Lizarraga and Rae WilliamsDirected by Lauren AmesExecutive Produced by Sydney Kramer and Rachel ApirianProduced by Lauren Ames, Rae Williams, and Natalie LizarragaFilmed Live by 20TwentyEdited by Davielle WaldnerBROADLINES IS ALSO ON...SpotifyAppleJOIN THE CONVERSATION...InstagramLinkedInTikTokXWebsiteBroadlines is a production of The Female Quotient and recorded in Los Angeles, California.