American Heart Association Fort Worth Go Red For Women Luncheon With Penny Johnson and Maggie Beaird

What are the keys to creating strong partnerships between nonprofits and mission-aligned service providers? Today, I talk with Texas Health Huguley CEO Penny Johnson and Maggie Beaird, Development Director for the American Heart Association, to talk about one of AHA's North Texas signature fundraising events, the Tarrant County Go Red For Women Luncheon. One of North Texas's most successful and impactful luncheons each year, the American Heart Association Go Red for Women Luncheon in Fort Worth draws hundreds of top community leaders and medical advocates to raise awareness for heart disease, which is the leading cause of death for women in the United States. One of the keys to the events success is creating strong partnerships with top medical facilities in the region such as Texas Huguley Health Hospital. Penny and Maggie provide valuable insights on a range of topics, including the importance of long-term planning in creating successful community partnerships, giving events with a national/global mission a local feel, utilizing fundraising events to develop deeper relationships with top donors and community leaders, plus so much more. This is one episode you will not want to miss.