Amy Woods - Maximum Marketing through Content Repurposing episode artwork

EPISODE · May 10, 2021 · 44 MIN

Amy Woods - Maximum Marketing through Content Repurposing

from Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers and Content Creators · host Philip VanDusen

Being a jack-of-all-trades has a negative connotation, but not in content creation. Do you want to be visible all over the digital world?Amy Woods, founder of Content 10x, will make your brands stand out on different social media platforms from Facebook posts, to YouTube videos, to Spotify podcasts, and more. An expert in content repurposing, she shares her tips on how to maximize the returns of the content you create and increase your sales ten-fold.We discuss:• Finding the balance between business and content work• Prioritizing your clients while still serving your own brand• Steps on how she gradually increased her online presence• Getting big-time clients through user-based content like word-of-mouth, testimonials, and referrals• Publishing a book and the commitment it takes to write it• Repurposing a book into videos and podcasts• Deciding which task to do first: creating the product or building the audience?• Empathizing with your clients as the best way of helping them• Rewriting copies to suit the format of each marketing medium• Her personal mantra of changing what you can't accept and accepting what you can't changeMentioned in this episode:Her "Content 10x" podcast: https://www.content10x.com/podcast/Her best-selling book "Content 10x: More Content, Less Time, Maximum Results": https://www.content10x.com/book/To connect with Amy, head on over to her channels:Facebook: https://www.facebook.com/content10xInstagram: https://www.instagram.com/content10x/LinkedIn: https://www.linkedin.com/in/amywoods2/Twitter: https://twitter.com/content10xWebsite: https://www.content10x.com/Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!VISIT MY WEBSITE:http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER:  http://www.philipvandusen.com/muse JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP:  https://www.facebook.com/groups/branddesignmasters/SUBSCRIBE TO MY YOUTUBE CHANNEL:http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON TWITTER:https://twitter.com/philipvandusen FOLLOW ME ON PINTEREST:https://www.pinterest.com/philipvandusen LIKE MY AGENCY ON FACEBOOK:https://www.facebook.com/verhaalbranddesignBring Your Own Laptop - Adobe Training with Daniel Scotthttps://www.byol.me/philip InVideohttps://bdmpodcast.com/invideoDiscount Code: “PHILIP50”Tubebuddyhttps://wwwtubebuddy.com/philipvandusen ____________________________The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends, and marketing.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy, and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing, and creative management. Philip provides design, branding, marketing, career, and business advice to creative professionals, entrepreneurs, and companies on how to build successful brands for themselves and for the clients and customers they serve.

Episode metadata supplied by the publisher feed · Published May 10, 2021

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From pursuing a career in finance to launching a creative business, this episode's guest proves that it is possible to blend in contrasting environments.

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Amy Woods - Maximum Marketing through Content Repurposing

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