An Open Letter to Brokers: Invest in Your Agents—Now

Paul announces Realtor.com as a new sponsor and delivers an open letter to real estate brokers, warning that failing to invest in and humanize agents can lead to mass departures and major revenue loss. He urges brokerages to offer standout marketing opportunities — like featuring agents as sponsored guests on his top-ranked real estate podcast — to build loyalty, boost agent brands, and retain top teams. To sign up for the sponsored guest program, email me at [email protected] a supporter of this podcast: https://www.spreaker.com/podcast/real-estate-podcast-show--6907081/support.PS Sign up here for the newsletter that 1000s across Toronto GTA receive each week.