A Seemingly Overzealous Business

Jeff and Jamie sit down with Jess Berresse and Garrett Tichy of Seemingly Overzealous, a local dairy, egg, and gluten-free ice cream shop, for a behind-the-scenes conversation about what it really takes to grow a small business into something bigger, without losing what made it special in the first place. From navigating the complexities of multiple locations to building a thoughtful, sustainable growth plan, Jess and Garrett share the wins, the growing pains, and the lessons learned along the way.The episode also dives into the unique dynamic of working together as a couple: how they divide responsibilities, handle pressure, and stay aligned through constant change. Plus, in a fast-evolving city where trends move quickly and competition is fierce, they open up about the ongoing challenge of staying relevant while staying true to their brand.