Ana Zucato / Noh on taking risk, building diverse organization from scratch and unique challenges of launching consumer fintech products in Brazil episode artwork

EPISODE · Jul 5, 2022 · 33 MIN

Ana Zucato / Noh on taking risk, building diverse organization from scratch and unique challenges of launching consumer fintech products in Brazil

from The J Curve with Olga Maslikhova · host Olga Maslikhova

Tuesday, July 5: For this episode of the J Curve I am thrilled to bring you my conversation with Ana Zucato,  founder and CEO ar Noh, a Brazilian fintech operating in shared finance space that has recently raised $3M seed funding from the Ikes of Kindred Ventures, Positive Ventures, Twitter co-founder Biz Stone and The Twenty Minute VC by Harry Stebbings. Prior to founding Noh, Ana worked at Intuit, Truora and GuiaBolso.In today's episode we will learn:1) What are the unique challenges of launching consumer-focused fintech products in Brazil?2) What are three things founders should NOT be doing while fundraising?3) What are the ultimate advantages of building a diverse organization from day zero?4) What are the creative go-to-market strategies Noh used to launch its product in Brazil?5) How did the Brazilian fintech market evolve over the last decade?

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Ana Zucato / Noh on taking risk, building diverse organization from scratch and unique challenges of launching consumer fintech products in Brazil

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