EPISODE · May 25, 2012 · 26 MIN
Anders Dahlvig
from The World of Business · host BBC Radio
Peter Day talks with the former CEO of Ikea about how the company's new ideas changed the way we all think about design and the impact it has on all our lives. Flat packs are now a standard feature in furniture shopping but how can the Swedish company which taught us how to assemble our own furniture build on its success around the world? Producer: Sandra Kanthal Editor: Stephen Chilcott
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