Andrew Watson from Igloo Media -- One the Come Up Podcast

Today I was excited to be joined by Andrew Watson, co-founder of Igloo Media. Professional-athelete-turned-serial-entrepreneur, Watson’s career began on the junior tennis circuit, where he competed internationally and nationally (in the UK). His efforts earned him a scholarship to the University of Memphis, a place that served as a  stepping stone for his later professional career. After graduating in 2018, Watson joined the professional circuit, playing ITF, Futures, and Challenges, ultimately obtaining a world career high of 535. When tour life offered reprieve from its demanding schedule, Watson took up an even more arduous pastime–founding a company. In 2019, Watson and a couple co-founders–tennis players really are gentlemen (at least off the court)-- started Electric Boarding Company (an e-vehicle reseller) as a way to beef up the bank account. After scaling the company for 2 years, the team sold the company to Agora Brands as a way to join a broader ecosystem of founders. I think I’ll officially diagnose Watson with a bite from the startup bug, and here’s my evidence: in 2022, Watson started Igloo Media, a performance marketing agency that helps founders make sense of e-commerce (two startups in any time span meets the threshold for a serial entrepreneur). With some travel advice at the end, and a digression into college and career, this episode is fun and informative.