Andy Freed, author of “Lead Like the Boss” -527

You’ve got front row seats to life lessons from a musical icon. In Lead Like The Boss: The Bruce Springsteen Framework to Elevating Your Leadership, my guest veteran strategist, marketer, and management consultant, Andy Freed, delivers a compelling and actionable message about leadership and communication for everyone expected to inspire others to perform at their best. Freed ditches the sterile, tired formulaic approach you’ll find in most “leadership guides” and focuses squarely on the crux of leadership: clearly communicating with others in a way that captures their attention and persuades them to buy in.  Whether you’re a super fan of Bruce Springsteen or not, he and his fellow musicians  exemplify the qualities we look for and in need in our leaders.