Angela Chryplewicz WINS by Merging Family, Creativity, and Business

Send us Fan MailCarrie Richardson, partner at Richardson & Richardson Consulting and founder of the content collaboration company, Croocial, hosts today's episode of WIN!Angela Chryplewicz, the co-owner of Lasting Impressions in Canton Michigan is the second entrepreneur from this business to appear on WIN!Listen to Carla Ejaz's WIN recording about Lasting Impressions and the challenges they have experienced - including a major Covid pivot, and a total loss fire!Step into the world of promotional marketing, where branding comes alive in the most creative and unexpected ways. Our guest, Angela Chryplewicz, is one of the owners of Lasting Impressions. Angela has mastered the art of making brands memorable, from stamping logos on socks to crafting custom hot sauces. She shares the story of her transition, from being an employee in her father's business to becoming a co- owner, an experience that comes with its fair share of challenges and lessons.Family and business might seem like oil and water, but Angela's story tells us otherwise. With her firsthand experience in a family-owned business, she brings us the reality of keeping family ties intact while running a thriving business. Angela frankly discusses the complexities involved in purchasing a family business, the value of professional evaluations, and the significance of establishing clear boundaries when mixing family and business. She talks about the roles and responsibilities each family member assumes and how they support each other through this journey.This episode isn't just about the highs and lows of a family-run business. Angela also gives us an insider's view into the promotional marketing industry.  Tune in to hear about Angela's journey, the lessons she's learned, and the creative ways in which she's helping businesses make lasting impressions. Don't miss this insightful episode, where family, creativity, and business come together in an extraordinary way. Carrie Richardson and Ian Richardson host the WIN Podcast - What's Important Now?They are the co-founders of Fox & Crow Group, a software development company building growth platforms for MSP and IT channel businesses.Learn more at:Fox & Crow Group - the MSP Sales Process platform and all-in-one CRM solution Fox & Crow Instinct - the MSP Decision Intelligence Platform for IT Channel VendorsFox & Crow Jackdaw - Competitive Intelligence Reports on Demand for MSP businesses Book time with Carrie here!Be a guest on WIN!  We host MSP channel founders, executives and sales and marketing leaders who are willing to share advice with other IT channel firms on how to build, grow or sell a business using examples from their own experience.