Anita Rao, Georgetown University – The Impact of Voluntary Labeling

Labels on products showing ‘healthier’ information, may not be telling the whole story. Anita Rao, Beyer Family associate professor at the McDonough School of Business at Georgetown University, tells us why. Anita Rao, Beyer Family Associate Professor at Georgetown University’s McDonough School of Business, is an empirical marketing researcher. Her work focuses on causally measuring […] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.academicminute.org