Anne-Marie Roerink on consumer trends, loyalty, holidays, TikTok, merchandising and more

We're delighted to have as our guest this week Anne-Marie Roerink, the principal of 210 Analytics. Anne-Marie is well known to many folks in the produce world for her insightful reports and presentations in collaboration with Circana and associations like the International Fresh Produce Association and the Southeast Produce Council. Speaking of SEPC, Anne-Marie recently presented her What's New! report at Southern Innovations, and she and The Produce Retail Podcast host Ashley Nickle dive into the findings in today's conversation, covering topics including how inflation of recent years continues to influence consumer mindset and spending; why grocers are leaning into loyalty programs; the power of above-and-beyond merchandising for holidays in particular; the influence of trending TikTok items on category sales this year; the opportunity of presenting full meal solutions (with varying levels of prep work required) together in the store; the need for retailers to develop plans for when good things happen (like viral produce trends) just like they make plans for when bad things happen (outbreaks, emergencies, etc.); how consumers are "replacing" restaurant meals; and much more. Thanks so much for listening and hope you enjoy the conversation as much as we did!  For more insights from Anne-Marie, check out her previous appearances on the podcast. What produce can learn from the growth happening in deli Packaged produce, value-added, generational trends and more Consumer trends, produce merchandising and marketing See omnystudio.com/listener for privacy information.