Annie Shapiro Vevo Director of Talent Booking, on DSCVR, Billie Eilish, Ariana Grande, The Weeknd, Chappell Roan, Doja Cat & Discovering the Next Global Superstars | Nick Egan Times

Annie Shapiro joins Nick Egan Times for an in-depth conversation about music discovery, artist development, talent booking, and her influential role at one of the most powerful music platforms in the world.As Director of Talent Booking at Vevo, Annie works at the intersection of artists, record labels, and audiences, helping shape the next generation of music stars through Vevo’s acclaimed DSCVR program and the annual Artists to Watch campaign. Throughout her career, she has collaborated with major labels including Republic Records, Island Records, RCA Records, and Epic Records, while helping spotlight some of the biggest names in music.In this episode, Annie discusses the evolution of music discovery in the streaming era, the importance of artist development, and what separates emerging talent from future superstars. She also shares insights into Vevo’s influential DSCVR platform, the Artists to Watch program, and the process of identifying artists with long-term potential before they become household names.The conversation explores the modern music business, talent booking, record labels, artist branding, streaming platforms, music marketing, live performance, and the future of artist discovery.Annie’s work has helped support and elevate artists including The Weeknd, Billie Eilish, Ariana Grande, Doja Cat, Future, Miley Cyrus, H.E.R., Demi Lovato, Lewis Capaldi, RAYE, Ice Spice, Chappell Roan, and many more.A fascinating behind-the-scenes discussion with one of the music industry’s leading talent executives, offering rare insight into how tomorrow’s biggest artists are discovered and developed.