AnnieMac's Appraisal Assurance: Bringing Certainty Back!

Fobby Naghmi sits down with Wes Costello, EVP of Sales Operations at AnnieMac, for a high-energy conversation about Appraisal Assurance—a new way to help buyers write stronger offers by eliminating the uncertainty of appraisal contingencies.If you’re in lending or real estate, this episode breaks down exactly how Appraisal Assurance helps qualifying buyers lock in mortgage insurance pricing, even if the property under-appraises. 🏡💥“This is the kind of strategy LOs and agents will wish they had known 3 deals ago.” — Fobby NaghmiHow Appraisal Assurance removes appraisal contingencies from offersWhat happens when the appraisal comes in low—and why the buyer’s payment doesn’t changeWhy AnnieMac is willing to absorb the risk most lenders won’tHow this pairs with Cash2Keys for unbeatable buyer strength“You’re giving a warranty. And a warranty, legally, is basically a guarantee.” — Fobby“Our pledge to the buyer is that your payment is not going to change.” — Wes“This program was designed because people were losing deals—plain and simple.” — Wes🎬 The closing moment you’ll be replaying:“Bringing certainty back.” — Wes“I’m bringing certainty back.” — Fobby“You’re bringing certainty.” — Wes📲 Subscribe for more insights on sales strategy, mortgage innovation, and leadership.👍 Like | 💬 Comment | 🔔 Hit the bell so you never miss an episode!