Anta challenges Nike, Whoop defends data, Ulta leans into wellness episode artwork

EPISODE · Jan 28, 2026 · 3 MIN

Anta challenges Nike, Whoop defends data, Ulta leans into wellness

from Fitt Insider

January 28, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Anta Sports buys 29% stake in Puma for $1.8B, becoming largest shareholder and positioning as global challenger to Nike Top tennis players told to remove Whoop devices at Australian Open as Grand Slams debate fairness of real-time data access Kevin Hart joins Burn Boot Camp as equity partner and franchisee, opening own location as part of growing wellness portfolio Ulta Beauty pilots Wellness by Ulta Beauty concept, expanding into supplements, sexual wellness, and recovery with in-store educators More from Fitt: Fitt Insider breaks down the convergence of fitness, wellness, and healthcare — and what it means for business, culture, and capital. Subscribe to our newsletter → insider.fitt.co/subscribe Work with our recruiting firm → https://talent.fitt.co/ Follow us on Instagram → https://www.instagram.com/fittinsider/ Follow us on LinkedIn → linkedin.com/company/fittinsider Reach out → [email protected]  

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Anta challenges Nike, Whoop defends data, Ulta leans into wellness

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