AOM SHORTS - Amazon Marketing Updates: Brandstore-Traffic, Geo-Targeting, Vertikale Video Ads & SD für Non-Amazon Brands

from Ahead on Marketplaces · host Moritz Meyer, Florian Vette

In dieser Episode sprechen Host Florian Vette und MOVESELL Marketplace Experte Ole Schleth über 5 spannende Amazon Marketing Updates: 1 Sponsored Display Ads mit Link zum Brandstore 2 Sponsored Display mit Geo-Targeting 3 Sponsored Display für Non-Amazon Marken 4 Neues Coupon Interface 5 Vertical Sponsored Brands Video Welchen Vorteil haben die einzelnen Updates? Welche Änderungen werden erstmal nur für den US Marketplace ausgerollt und welche Updates sind für die europäischen Marketplaces geplant? Wann ist Geo-Targeting sinnvoll? Wie schalte ich Sponsored Display Ads als Nicht-Amazon Brand und was ist bei der neuen Benutzeroberfläche für Promotions & Coupons zu beachten?

Episode metadata supplied by the publisher feed · Published Feb 12, 2024

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AOM SHORTS - Amazon Marketing Updates: Brandstore-Traffic, Geo-Targeting, Vertikale Video Ads & SD für Non-Amazon Brands

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