App Store Optimization A/B Testing with Geeklab

from App Marketing by App Masters · host Steve Young

Jesse Lempiäinen is the Co-Founder at Geeklab.   Geeklab allows you to A/B test different store pages to improve your app store conversion and lower your CPIs.   Topics covered: (06:12) In order of priority, what should you first A/B test (icon, screenshots, etc)? (08:35)  Do app preview videos increase conversions? (12:20)  Do black hat ASO techniques work? (20:35)  Moonshades App Audit  (28:55)  Portrait vs landscape screenshots which ones convert better? (31:37)  What causes billing error issues (34:10)  Here's a process for validating an app idea before you build it (40:30)  Word Games App Audit  (45:30)  Dosl App Audit  (58:30)  Kidcentric Appp Audit  *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** SPONSORS Discover our greatest growth hacks to driving massive downloads. Learn more on AppMastersAcademy.com With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

What this episode covers

Jesse Lempiäinen is the Co-Founder at Geeklab. Geeklab allows you to A/B test different store pages to improve your app store conversion and lower your CPIs. Topics covered: (06:12) In order of priority, what should you first A/B test (icon, screenshots, etc)? (08:35) Do app preview videos increase conversions? (12:20) Do black hat ASO techniques work? (20:35) Moonshades App Audit (28:55) Portrait vs landscape screenshots which ones convert better? (31:37) What causes billing error issues (34:10) Here's a process for validating an app idea before you build it (40:30) Word Games App Audit (45:30) Dosl App Audit (58:30) Kidcentric Appp Audit *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** SPONSORS Discover our greatest growth hacks to driving massive downloads. Learn more on AppMastersAcademy.com With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

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App Store Optimization A/B Testing with Geeklab

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This episode was published on August 20, 2020.

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