Apple saw over $100 million in revenue from Fortnite's stint on the App Store episode artwork

EPISODE · May 24, 2021 · 7 MIN

Apple saw over $100 million in revenue from Fortnite's stint on the App Store

from The Art Of Struggle. · host PIXEL SULTAN

The ongoing Epic Games v. Apple trial continues to offer interesting and rare looks into how business is conducted for game industry and tech giants alike. So far we've had behind-the-scenes peeks at things like the finances behind the Epic Games Store's free game giveaways (via Bloomberg), Microsoft's since-abandoned plans to reduce its cut of Xbox game sales, and, as of this week, a look at how much Apple made from Fortnite's time on the iOS App Store. According to testimony from Apple's Michael Schmid this week, Apple generated somewhere over $100 million in revenue from Fortnite's time on its iOS App Store, though Apple dodged any attempts to specify exactly how much over $100 million it saw thanks to Fortnite. While Fortnite is free to play, iOS and the App Store are set up so Apple receives a 30 percent cut of all revenue generated by apps on the platform, including revenue generated from in-game purchases of things like Fortnite's V-Bucks currency. | By Alissa McAloon https://www.gamasutra.com/view/news/381794/Apple_saw_over_100_million_in_revenue_from_Fortnites_stint_on_the_App_Store.php

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Apple saw over $100 million in revenue from Fortnite's stint on the App Store

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