Apple’s 2025 App of The Year episode artwork

EPISODE · Jul 18, 2026 · 1H 9M

Apple’s 2025 App of The Year

from App Marketing by App Masters · host Steve Young

Most app developers focus on ASO and paid ads, but Apple's ecosystem offers powerful growth opportunities that many teams completely overlook.In this live session, we're joined by Clémence Rigal from Tiimo, the visual AI planner built for real life and recognized as Apple's App of the Year 2025, along with several other industry awards.Drawing from her experience leading growth at companies like Lifesum, Preglife, and now Tiimo, Clémence shares how successful apps leverage Apple's ecosystem to increase visibility, drive more downloads, and build sustainable long-term growth.You'll learn how to make the most of In-App Events, App Store Nominations & Editorial opportunities, Apple's frameworks, the app nomination process, and the strategies that help apps stand out and earn Apple's attention.Whether you're building a new iOS app or looking to accelerate the growth of an existing one, this is a conversation you won't want to miss.You will discover:✅ How to leverage Apple's ecosystem to grow your app✅ Best practices for In-App Events that actually get noticed✅ How Apple's editorial features and nominations work✅ Apple frameworks and tools that can improve discovery✅ Growth strategies used by leading subscription appsLearn More:Check out: Tiimohttps://www.tiimoapp.com📈 Need help growing your app?https://appmasters.comYou can also watch this video here: https://youtube.com/live/i7yWr-QxxSk*********************************************SPONSORSThe app growth playbook is changing fast.AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.Download it free from the link below: https://bit.ly/4uvoHGM*********************************************Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction. Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more*********************************************Still designing, resizing, and uploading screenshots manually? AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console. Trusted by more than 100K developers and ASO experts worldwide.Try it free: ⁠https://appscreens.com/?via=am*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

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Apple’s 2025 App of The Year

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